"My commercials have never won an award....
....which is fine with me. They are not written to be creative award winners. They are written and produced to be effective for the advertiser. The awards I'm interested in are: Closed sales from a spec spot. Advertisers who renew after a three-month schedule. Clients voicing their own spots at our studio, because I bring out their best performance. Account Executives presenting my commercials with confidence. Commercials that excite the prospect, and motivate the consumer."
Palm Springs Pharmacy
A great commercial begins with great copy. Nicole completes the task with a perfect, nuanced VO. |
Too Short Live at Sol Sports Bar
Even a tiny venue can have a big time sound for its live shows. |
Hard Rock Hotel New Year's Eve
Rockin' the Gatsby! |
The Red Barn
No one tells the Red Barn story better than owner John Labrano, with that growl that can't be duplicated. He riffs, I direct, and after a little editing - bam! Here are 2 30's. |
BMW of Palm Springs
Straightforward, yet evocative. |
Love Yoga
I took one word of the original copy, added some of Jody's riffs and created the spot. You may have to be a yoga enthusiast to get this one! |
Palm Springs Infiniti - Q50
Hi-tech and sophisticated. |
DCS Air Conditioning
Client liked this campaign so much that he had a "butler" caricature created for his other media. Ron Young (@Youngstuffradio) is the perfect character! 2 30s here. |
Concert Spots Montage
Here are excerpts from smooth jazz and country concert spots I produced between 2009 and 2011 |